The Impact of Relationship Marketing Practices and Other Conventional Factors on Customer Loyalty Specific Reference to Local Commercial Banking Sector in Sri Lanka
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University of Sri Jayewardenepura, Nugegoda
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Weerasekara, N.M.C.M. (2010), The Impact of Relationship Marketing Practices and Other Conventional Factors on Customer Loyalty Specific Reference to Local Commercial Banking Sector in Sri Lanka (Unpublished Master's thesis). University of Sri Jayewardenepura, Nugegoda