Branding a Commodity: The Case of Triumph

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Abstract.pdf (230.65 KB)
 References.pdf (36.4 KB)

Date

2009

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Publisher

Postgraduate Institute of Management

Abstract

Description

Keywords

Branding, Commodity, Value

Citation

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http://dr.lib.sjp.ac.lk/handle/123456789/9938

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Volume 14 - No. 2

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