Bhupesh, M.; Narayan, A.; Rakshit, K.; Sreekumar, V.
(Faculty of Management Sciences, University of Sri Jayewardenepura, 2020)
‘Grand challenges’ (GC) in the societal space have garnered much attention. Extant research has highlighted the failure of several top-down innovations in addressing GCs, mainly due to lack of contextual understanding. In ...