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Browsing Vol. 1 No. 1 (2015) by Title

Browsing Vol. 1 No. 1 (2015) by Title

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  • The Employment Status of the Elderly in Sri Lanka: Emerging Patterns and Determinants 
    Senanayaka, W.G.T.S.; Sisira Kumara, M.H.A. (Faculty of Management Studies and Commerce, University of Sri Jayewardenepura, 2015)
    By using the Sri Lanka Household Income and Expenditure Surveys in 2002, 2006/2007, and 2009/2010, this paper examines patterns and determinants of employment status of the Sri Lankan elderly. The study employs multinomial ...
  • Marketing Culture and Corporate Social Responsibility: A Case in Service Firms in Sri Lanka 
    Warnakulasooriya, B.N.F. (Faculty of Management Studies and Commerce, University of Sri Jayewardenepura, 2015)
    Literature on marketing culture stresses the importance of establishment of a cultural orientation to guide decision making and problem solving to successful implementation of CSR. The marketing culture (MC) apparently ...
  • Place of Women in Sri Lankan Society: Measures for Their Empowerment for Development and Good Governance 
    Herath, H.M.A. (Faculty of Management Studies and Commerce, University of Sri Jayewardenepura, 2015)
    Despite far-reaching economic, social and political developments in Sri Lanka over the last century or so, Sri Lankan women continue to occupy a subordinate status. While women are not subjected to extreme forms of oppression, ...
  • Waiting Times and Defining Customer Satisfaction 
    Palawatta, T.M.B. (Faculty of Management Studies and Commerce, University of Sri Jayewardenepura, 2015)
    Review of literature shows that there is no agreement about the definition of probably the most important, variable Satisfaction/Dissatisfaction. Satisfaction /Dissatisfaction equals Expectation minus Perception is the ...

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